Project Overview
Conventional lawn care methods are resource intensive: Approximately 89 million pounds of pesticide-fertilizer products (weed and feed) are applied annually, and outdoor irrigation comprises 30 percent of community water demand in summer. In this project, Illinois-Indiana Sea Grant and College of ACES Agricultural Communications investigators will address lawn care-related pollution in watersheds by developing, piloting, and assessing a natural lawn care communication campaign in three Illinois communities.
Research Team
- Principal Investigator: Sarah Zack, Pollution Prevention Extension Specialist, Illinois-Indiana Sea Grant
- Co-Principal Investigator: Lulu Rodriguez, Agricultural Communications Program Director
- Collaborators: Allison Neubauer, Great Lakes Outreach Associate, Illinois-Indiana Sea Grant; Haley Haverback, Extension Watershed Outreach Associate; Jennifer Woodyard, Extension Watershed Outreach Associate